Visual identity for Casa Vogue magazine's project that explores regions of Brazil to uncover valuable cultural influences on Brazilian design. Inspired by the richness of craftsmanship and natural landscapes, the identity embodies authenticity and Brazilian essence, symbolizing the region's roots and crafts. It features a seal combining the Casa Vogue brand with a box reflecting the magazine's proportions. The tagline, written in a handcrafted style, conveys a relaxed visual fitting the artisanal focus of the caravan. Elements from the landscapes, like vegetation and architecture, inspire hand-drawn illustrations. The brush stroke creates a dry, earthy effect, emphasizing craftsmanship. The color palette includes earthy tones, blue skies, and the arid vegetation of northern Minas and the mansions of Belmonte.
